My restaurant is a fun, vibrant potato joint, and I chose a logo featuring Mr. and Mrs. Potato Head from Toy Story to capture a playful, nostalgic energy. The colors—red, blue, and yellow—are inspired by the characters: red represents Mrs. Potato Head's shoes, blue for Mr. Potato Head’s, and yellow for the golden Yukon potato, tying the branding directly to the heart of the menu.

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I selected funky fonts to create a lively, childlike vibe that would attract attention and reflect the fun nature of the restaurant. Potatoes as symbols reinforce the theme, making it clear what we're all about. For the menu design, I incorporated potatoes at the top and bottom with a brown textured outline, mimicking the look of a potato sack, adding a rustic, earthy feel.

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Overall, the branding came together well, creating a cohesive, fun atmosphere. The challenge I faced was finding the right balance of font legibility and vibrant colors. Some combinations were harder to read, so improving that aspect would be a next step.